The residential cleaning industry is in high demand, and since the beginning of time, we have provided services to affluent families that don’t have time or prefer someone else to do the dirty work. The pandemic disrupted our industry for multiple reasons. Among them, social distancing and government regulations caused us to pause service; the fear of spreading the virus has caused many businesses to shut down, so to still be open is a testament to your ability to weather the storm.

The main effect that Covid-19 had on cleaners was that customers felt uncomfortable having strangers in their homes, thus decreasing demand for cleaning services. Our industry employs over 734,000 people, with an overall projected revenue of 18.8 billion dollars. I take pride in being a cleaning professional, and I made the decision to ride the wave of COVID-19 and continue amid the challenges I faced as a business owner.

We must remember that small businesses make up a huge part of the economy of the United States. We are and will continue to be the unsung heroes who take the risk and forge ahead against all odds. What is a professional person? I think we automatically think of a businessman or a lawyer, but it is a person who is competent or skilled in a particular activity.

As professional cleaners, we are paid for our cleaning skills and the ability to deliver a valuable service to customers. When you think about all that a cleaning business owner does every day, it’s amazing that we don’t have a degree in management, marketing, human resources, or accounting. I perform all the above roles daily, and I do not have a degree, but that did not stop me from being part of this huge industry of successful cleaning professionals.

The best part of it all is cleaning! I love and enjoy cleaning. It was the perfect industry for me, and as time went on, I developed the management skills and the marketing skills needed to run a business through on-the-job training. I would like to encourage other cleaning company owners to stay on the course and believe in yourself because at times, no one else will. Being a success is not measured by what others say is success; it is measured by the goals you set for your company and achieving those goals.

I always say comparison is the enemy of success because the reality is someone will always be bigger than you, but bigger isn’t always better!

Now go take a bite out of grime!

Sincerely,

Robin Crockett

CEO & Founder, Heaven Scent Home Cleaning & Virtual Bid App