The Importance of a Contract

Most businesses today understand that without a contract, there are no clear expectations of your services in writing. When you are entering into an agreement with another party, you must outline all important items to clarify your services, especially when it comes to professional house cleaning:

  1. When will you be cleaning?
  2. What you will be paid?
  3. What services will you be providing?
  4. How long and often will you be providing the service?

Contracts help both parties understand what your services will look like when the contract starts, and when the contract will come to an end – which all good things do.

When that time comes, you want these items outlined in writing so there are no grey areas. You or your customer can give a notice based on the contract terms. This way, both parties can part ways when the time comes with no hard feelings.

When there is no contract, you won’t know when your services are coming to an end – and that unpredictability is just not how you want to do business. When you know in advance and a new client calls you, you have a chance to tell them you will have an opening in two weeks when you know a different contract is ending in two weeks.

It can also create financial hardship when you have no warning you’ll be losing a client when they say, “Goodbye, we no longer need you, effective today!” Although you still may have a financial challenge in this case, you can guarantee a warning in writing and plan accordingly.

I’ve listened to different people on Facebook cleaning groups share how tough it is to lose customers with no warning, mainly because they failed to have contracts in place. I even have one-time contracts for one-time cleaning customers.

I’ve seen that many independent cleaners and small business owners are not taking the time to create contracts with their clients, resulting in gray areas and frustration that comes from having nothing in writing. If your customer decides to add new tasks that aren’t a part of what you originally verbally agreed to and you fail to do them, they may become upset with you. Without a contract, you have no recourse or anything to reference to see who is right.

The contract allows you to go back to the customer and say, based on our contract, that service item was not part of our original agreement. But, if that service is important to you on a regular or as-needed basis, we can change the contract to add it, and adjust the cost to reflect that.

Furthermore, some small cleaning companies are not getting paid by customers and wait an indefinite amount of time to be paid for their services. This is a huge part of why contracts are important because the terms lay out when you must be paid, how you will be paid, and how much. Due to my contracts, I know I’ll be paid every time I clean once my services are rendered.

When it comes to commercial accounts, we write our contracts with the term “to be paid by the 20th of each month.” If our customer doesn’t pay by the 20th of that month, there is a late fee charged because they failed to pay us before or on the agreed date.

As small business owners, we are so busy with the day-to-day operations of our businesses. Because of this, I think the most important part often gets overlooked. Making sure you have a contract before you get into sticky situations provides you with a roadmap to solving any issues or uncomfortable conversations with your customer. 

Contracts are also just as important for your customer because it protects them. When they are clear on which services will be provided, they know exactly what they are paying for, and whether the services outlined are being done.

When I hear cleaners say they’re not being fairly compensated for add-on services, they can respectfully reference the contract and tell customers that there will be an additional charge. When there is no contract, a client can say something like this: “Well, I thought that ‘cleaning’ meant you would pick up all my kids toys in their bedroom every time!” When my company does pick-ups, we charge a specified amount per room. This gives customers the ability to prepare for us to come by picking up rooms themselves if they don’t want to incur a pick-up fee. We’re only being paid to clean, not for pick-ups.

If you are a company who does add-on services like pick-ups, you will need to include in the contract that you are willing to do so. Think about what it would cost you in time, then up-charge so you’re not losing money.

From a business perspective, the contract also helps your staff to clearly understand what they are expected to do each time they go into a specific customer’s home. The contract is like a road map of expectations. When we get new contracts at my company, I sit down with my team and share what services we’ll be expected to do in that home. This helps everything to flow the way it should, and to ensure we’re honoring our contract.

Most often when you don’t have a contract, you’re working in an unorganized manner. You may end up doing a lot of things you probably didn’t have to do, but because you don’t have a contract, you’re doing more than you should do for the amount you’re being paid.

I know people sometimes feel uncomfortable or unfamiliar with constructing a contract. It’s normal to feel this way the first time you do something, but if you push through that short time to be uncomfortable and learn, it’ll give you a lot less frustration on the back end when you do run into situations with your customers.

The contract is your safety net – you can always call out the contract terms. And if you ever need to go to court for any reason, the first question will be, “What does the contract say?” Whatever is in your contract is what legally binds you and your customer.

I’ve been reading on Facebook cleaning groups that cleaning company owners are texting back and forth with customers to ask them for payment. My view on texting with customers from a professional standpoint is that it isn’t professional. I allow my staff to text me sometimes, but to be honest, a phone call to a customer or with an employee is more professional in my opinion. I know we live in a fast-paced world and people like to do things fast, but with texting, it isn’t the most personable way to communicate with clients. It’s a short form of communication where you can’t complete thoughts – it just becomes a thread. Make sure to have contracts outlined in a formal document – not via texting.

Business owners need to have verbal conversations with customers when situations arise, versus texting back and forth. Sending a text to notify your client of your ETA is an appropriate form of communication, but it’s not appropriate when your payment hasn’t been made by your customer. You need to reach out to them by phone or e-mail, that way you have a trail that you have communicated to them that you need to be paid.

At times, talking about money with customers for some businesses owners is uncomfortable. Sometimes non-payment is intentional, but with some customers, it’s just a matter of an oversight and they’ll fix it right away. However, if you must continually reach out to a customer about payment, I think it’s time to part ways with that customer. They are not respecting your company or appreciating your hard work. In the end, it just becomes more frustrating to have to constantly ask for payment when they’ve already received the services. After all, no grocery store would allow you to come in, grab products, leave with them, and pay for them later. A cleaning service needs to be paid when services are rendered. To be paid when services are rendered is commonplace in the residential cleaning industry, so to expect anything different is unacceptable.

Contracts have certainly saved me over the years – they’ve helped me to be more proficient in the services that I provide to my customers, and ensure I have clear communication in writing if I have issues with a client. Contracts also give your company a more professional image.

Customers will take your company seriously when you provide contracts because they know that you’re operating like a real business. At the same time, they know if they’re getting what they’re paying for because it’s in writing. All-in-all, I think it’s a win-win for both the cleaning company and the homeowner.

I’ve had commercial contracts that have been slow to pay us, so I always send a reminder after the first five days that the invoice hasn’t been paid. The second reminder goes with the late fee that will be charged on their next statement. It is important to make sure you hold your clients to whatever terms you create in your contracts. If you ever allow that term to not be upheld, the expectation becomes that you’re not going to enact any consequences you put in writing if they fail to pay when necessary. Remember, that’s the same as making employee policies and then not holding your employees accountable. When they do fail to follow company policy, you’re the one that created the policy, so you’re the one that makes sure consequences are upheld.

Contracts and customer situations can be uncomfortable at times. Sometimes it’s actually very uncomfortable because we hope that everybody would just do what was agreed upon. We know things happen and people don’t always keep their word, which is why having only a verbal agreement is not acceptable. You must have things in writing to protect you, your employees, and your business.

Companies who have contracts spend far less time going back and forth with customers. They have the free time to do the things they want because they put the contract in place from the start. I hope reflecting on my experiences with contracts provided you with some clarity on why it’s best to have a contract.

Now go take a bite out of grime!

Robin Crockett

Founder of Virtual Bid App & Heaven Scent Home Cleaning

Tips for Cleaning Tough Grease – Pumie Pumice

The most important things we need to have as professional house cleaners are good cleaning tools that save us time and make our clients’ homes shine.✨

Many times, as in the picture above, we are faced with extremely dirty situations where we are expected to be miracle workers.

Once we are tasked with this type of grime, we have to know what to use.

We all know that feeling when you step into the kitchen, ready to whip up a culinary masterpiece, only to be greeting by the greasy, grimy stovetop. This is where us house cleaners step in. Fear not – I have some tips to make degreasing your client’s stove a breeze.

I always tell my team, let’s work smarter, not harder! I stand by this secret weapon of mine – the Pumie Pumice Scouring Stick.🧽

How to use it properly:

  1. Spray down the stove with your favorite bleach cleaner (I swear by Awesome Degreaser, which can be found at Dollar Tree).
  2. Let it sit for 30-40 minutes.
  3. DO NOT❗use it on any stainless steel or stove tops, or refrigerators and dishwashers.
  4. Make soapy water (Dawn is the best grease cutter).
  5. Sprinkle Ajax – I prefer it over Soft Scrub or Comet because they both tend to leave a film.
  6. Scrub-a-dub-dub. Wet the Pumie Pumice in the soapy dishwater and get to work!

I recommend using a couple of microfiber rags because they absorb dirt and rinse well. I would also suggest in this scenario that you change the water and rag at least 2-3 times so you aren’t swishing the grease around.

And just like that, the stove is clean and your clients are smiling. Happy cleaning, my friends!

Now go take a BITE out of GRIME!

Robin Crockett

Founder of Virtual Bid App & Heaven Scent Home Cleaning

How to Win (and Retain) the Contract

As a startup, it’s important to first identify your market, and then begin the process to win their business. 

When you land a new contract, you’re excited, and rightfully so! You have proven to yourself and your new client that you are a viable business with an in-demand service – but now is when all the nuts and bolts have to be in place, and the work begins.

But winning contracts and retaining them are two very different things.

The main reason cleaning companies fail is because their service is not consistent – did you know that the demand for our services is actually growing with all the aging Baby Boomers who will need or want our services?

For 28 years my focus has not been solely on growth, but more on retention. This is the key to growing success. I currently have over two handfuls of clients that I have retained since 1995. I have learned that success is not completely measured by numbers, but more determined by a long-term, consistent client base.

Being in the service industry, you will be faced with many tasks. I have made it a priority to be focused on my day-to-day operations to ensure that customers’ contracts are being adhered to, and that my staff is clear on expectations, in order to provide a consistent customer experience. Once you have those systems in place, your service will become your greatest marketing tool.

Your service is your best tool to grow your business in this digital world we now live in. We can use that to our advantage to find free ways to promote our businesses with Google, Facebook, and Instagram pages where you can post your finished product.

I have found two key components necessary to continue to win and retain customers; the first being the quality and marketing strategy behind your work. Taking pride in your work will give you access to new clients by way of referrals because clients always share good experiences with friends and family! But, the way that you promote your work also matters. For example, the signage on your car helps neighbors know who you are. I now have company cars, but I started with only a $20.00 investment and used my personal car, which I adorned with affordable magnets. Now that’s a creative marketing strategy!

The second key component to winning and retaining customers is who you employ to help you. If your employees feel valued and part of a team, they will be happier and take pride in what they do each day. Communicating positively and clearly with them so they know what is expected of them, and making it known that they are part of a company that cares about them on a personal level, will keep them performing to their highest ability. Having consistent customers also sends a message to your staff that you are busy, which gives them a sense of security knowing your company is in demand. Personally checking in with customers from time-to-time, (especially if you are not on-site with your staff) will keep you in-the-know of the relationships between your clients and employees, and ensure everyone is happy. Furthermore, by spending time listening to your employees’ feedback on how to improve processes, you will keep your daily operations running smoothly. Your employees are in the field encountering different scenarios that may either need to be addressed with your customer or with your employees. When you create an environment where employees thrive and customers feel valued, you foster a virtuous cycle of success that can propel your business to new heights. And that is what I have aimed to do for the past 28 years.

Having a successful business is not hard, but it does require you to create a culture with your customers so they know you value them, and meet or exceed their expectations. Also, making sure your work culture allows for clear employee expectations, coupled with an open dialogue of feedback, ignites a culture of mutual success. This relationship helps processes run smoother, ensuring that you won’t only win contracts, but retain them. Nurture a culture that values and invests in both your customers and employees, and watch as success becomes a natural byproduct.

How to Know When it’s Time to Part Ways with a Client

The question is – to be or not to be? 

As a professional house cleaner, you face many different scenarios. Some clients have pets, some clients have kids and pets, and some clients have no kids, but their pets are like kids that make messes and like to leave toys scattered throughout the house. 

Each of these are normal situations professional cleaners like us have to deal with. But COVID-19 added more unique challenges for us. 

First and foremost, we had to make sure our staff stayed safe and healthy. But perhaps the biggest challenge most cleaners experienced was that the once empty houses were now full of people working from their home offices. The way we had to operate had completely changed.

Here are a few examples of clients’ requests that changed our operations forever:

  1. “Please send your ETA to us so we know your arrival time.”
  1. “We need you to dust and vacuum the office first; I have a zoom meeting in 30 minutes.”
  1. “We need to put the kids down for a nap… Can you make sure their rooms are done first?”
  1. “The nanny took the kids out. Can you text her when you’re done?”

These may not seem like huge asks, but to be honest, they can be deal-breakers. Imagine following four unique requests four times a day, five days a week, on top of cleaning and managing staff! (Not to mention, most of the houses were a lot dirtier because everyone was quarantined in their homes.)

Like you, I had a lot going on with COVID-19. PPE costs and employee retention was a HUGE challenge, and then to add all of these other special requests we had to take each day… Well, it was overwhelming.

I finally had to be honest with myself, weigh my options, and unfortunately part ways with some of my clients. The juggling of all different types of requests and disruptions to my operations was ultimately causing my staff stress. It became obvious that I had to let go of some clients because accommodating their needs was causing my company to lose not only money, but valuable employees.

There is no need to be more stressed than we already are with all of the challenges that come from daily operations. Can you relate to my experience? If your answer is yes, here are a few things to consider when deciding if parting ways with an existing client is worth it:

A. Did the client set realistic expectations?

B. Are we being fairly compensated for the extra accommodations?

C. Was it disruptive to our schedule, staff, and other clients?

If you answered ‘YES’ to at least two of the above questions, it’s likely time to part ways. I know it’s a tough decision for many reasons, but a good business owner has to assess their operations and make necessary adjustments.

I have had to make that tough call before, but I was respectful by giving them a 30-day notice so they could find a new service. 

It’s important to be considerate and tactful so you can end the contract with a fair amount of respect. Reviews these days go a long way; they can either make or break a business. Even the best house cleaners have to learn how to gracefully part ways with a client without leaving their reputation in the dust. And you can, too.

The Benefits of Hiring Independent Cleaning Contractors

When it comes to maintaining cleanliness and hygiene, hiring professional cleaning services is a wise choice. Among the options available, independent cleaning contractors offer distinct advantages. In this article, we will explore the benefits of hiring independent cleaning contractors and how they can meet your cleaning needs effectively.

1. High-Quality Cleaning Services: Independent cleaning contractors are known for their commitment to delivering high-quality cleaning services. With their expertise and attention to detail, they ensure that every nook and cranny is thoroughly cleaned. These contractors often have extensive experience and knowledge in various cleaning techniques and can apply the most suitable methods for different surfaces and environments. By hiring independent contractors, you can expect a consistently clean and sanitary space.

2. Client Acquisition Support: One of the significant benefits of working with independent cleaning contractors is the flexibility they offer. Unlike larger cleaning companies with rigid service packages, independent contractors can tailor their services to meet your specific needs. Whether you require regular cleaning, deep cleaning, or specific tasks like carpet cleaning or window washing, independent contractors can accommodate your unique requirements.

3. Support for Local Businesses: By hiring independent cleaning contractors, you contribute to supporting local businesses and the local economy. Independent contractors are often small business owners or self-employed individuals who rely on their cleaning services as their primary source of income. Choosing their services over larger cleaning companies helps promote entrepreneurship and fosters the growth of local businesses within your community.

Learn more by downloading the Virtual Bid app on the Apple Store or Google Play Store!

Meeting the Needs of Cleaning Contractors

Independent cleaning contractors play a vital role in maintaining clean and healthy environments across various sectors. From residential spaces to commercial establishments, their expertise and services are in high demand. As independent contractors, they face unique challenges and have specific needs that must be addressed to ensure their success. In this article, we will explore three essential requirements and considerations for independent cleaning contractors.

1. Flexible Work Schedule: One of the primary needs of independent cleaning contractors is a flexible work schedule. Many contractors choose this profession because it allows them to set their own hours and manage their workload. Flexibility is crucial for balancing personal commitments and accommodating the needs of clients. Offering flexible scheduling options can attract and retain skilled cleaning contractors. By eliminating the need to travel to clients, Virtual Bid allows contractors to have more flexibility in their work and personal life.

2. Client Acquisition Support: For independent cleaning contractors, acquiring new clients and building a customer base can be a significant challenge. They may need assistance creating an online presence and establishing a reputation in the industry. Virtual Bid provides contractors with a pool of clients ready to hire, helping contractors grow and expand their business!

3. Fair Compensation and Timely Payments: Independent cleaning contractors deserve fair compensation for their services and timely payments for their work. Establishing transparent and equitable payment structures helps build trust and reliability. With Virtual bid, contractors can promptly address payment issues and provide support with billing and invoicing for their clients.

Learn more by downloading the Virtual Bid app on the Apple Store or Google Play Store!

The Benefits of Virtual Price Estimates

In the digital age, technology has revolutionized various industries, including the cleaning sector. Independent cleaners now have the option to provide virtual price estimates to their clients, offering numerous advantages over traditional in-person assessments. Here are 3 benefits of giving virtual price estimates.

1. Time and Cost Savings: One of the primary benefits of virtual price estimates is the significant time and cost savings it offers to both independent cleaners and clients. In traditional methods, scheduling an in-person assessment requires coordinating availability, traveling to the location, and spending valuable time on-site. By utilizing virtual platforms such as video calls or online forms, cleaners can quickly gather necessary information without the need for physical travel. Clients can also save time by avoiding multiple appointments for estimates, streamlining the process and making it more efficient for everyone involved.

2. Enhanced Convenience for Clients: Virtual price estimates offer unparalleled convenience for clients. They can provide necessary information about their cleaning requirements and desired scope of work without the need to be physically present at the location. Clients can share details about their space, specific cleaning needs, and any unique considerations through online forms or video calls. This convenience eliminates the need for clients to rearrange their schedules or wait for cleaners to arrive, making the process more convenient and accessible.

3. Transparent Communication: Virtual price estimates foster transparent communication between independent cleaners and clients. Through virtual platforms, cleaners can explain their pricing methodology, outline the services included, and address any questions or concerns the client may have. Clients, in turn, can provide feedback, discuss their specific requirements, and seek clarification in real-time. This transparent communication builds trust and ensures that both parties are on the same page regarding the pricing and scope of work.

Learn more by downloading the Virtual Bid app on the Apple Store or Google Play Store!

How to start a cleaning business

There are many ways to start a cleaning business, I did with $20.00 and a lot of hard work the most important thing is having the skill to clean some of us were just born with it in our DNA. I have found that we are essential just like a doctor when people are sick or an electrician when the lights go out or a plumber when the sink is plugged or a handyman when you need a screen door installed. All the fields I just mentioned are essential and one statement I heard over and over during COVID 19 was you are essential to our family, so you are entering into a very promising business that has been around for centuries. I will give you a few key pointers that will help you successfully start and operate a cleaning business.

Things to consider

  1. Are you going to do the cleaning or hire staff?
  2. Are you going to supply the equipment and products?
  3. Who are your customers and how do you to get in front of them?

These are all things you need to really think about before starting I started by myself and learned in one month that I wanted and needed to hire staff to help me! Cleaning is a very physical job, and it takes strength to do this job everyday. I was a single mom and I wanted to be at home with my kids not work all day and still earn a decent living and I love cleaning!

4 Things to consider before starting a cleaning business

  1. Marketing: I started pre digital era in 1995 so print ads and yellow pages were how we reached our clients. You now must have a Website a Google business page, A Facebook business page. Vista print makes it affordable to produce marketing products such as business cards, magnets for your car, fliers to promote your business in the areas you will clean.
  2. Staff: This is where the rubber meets the road your company will never be better than the staff you hire to provide the service you must have trustworthy reliable help. Your commitment will always be greater than your staff no matter how loyal or how long they stay in the end it will be you running the show so be prepared for all that goes with running a service business. The better the staff the less problems you will face.
  3. Structure: What will be your legal name and how will you file taxes will you have a sole proprietorship, or a LLC or a S corporation. To be honest in 27 years I have been all 3 at first, I was small my income was fair but minimal but as I grew, I had to shift to a different structure a good tax advisor will know when that needs to happen.
  4. Tax liabilities: I cannot over emphasize the importance of this know what your state requires get your federal and state tax id’s and know if you are supposed to have a sales tax permit in Minnesota cleaning companies are required to collect sales tax from their clients. Employees versus subcontractors there is a lot to consider. Residential or Commercial cleaning.

I had no idea what I was doing when it came to bidding or how to find good help or how I should charge or any of the things I mentioned but as I kept moving and did my homework pretty much trial and error it all fell into place to be honest you will have to figure it out step by step which is how all good businesses are but I can tell you 27 years later I am still running a successful cleaning company that I started with $20.00.

Now go and take a bite out of grime!

How to give an accurate cleaning estimate

There are many ways to give an accurate residential cleaning estimate, but the most important part of an estimate is having all the proper information from your potential customer to give an accurate bid.

Cleaning clipboard list with house clean product on wood table
Cleaning Checklist

Basic Questions:

  1. How frequent will you be cleaning?
  2. Does your customer have pets and if so, how many?
  3. How long has it been since their home was cleaned? 
  4. What type of floor surfaces?

After getting that info from the customer you can start putting together a mental idea of what things you will have to factor in your estimate.

I will tell you why these 4 questions have always been part of my pre-clean survey.

  1. How frequent lets you know how long the job will take most monthly accounts take more time where biweekly jobs are less time frequency really determines time.
  1. Pets are loved by all of us, but their dander takes more time to get off floors, furniture etc. again it is a time factor question.
  1. How long since it’s been clean tells you an idea, without seeing it, of what you may be walking into. A tip I have is to ask on a scale of 1 to 10 ten being the worse where would they say their home falls. This determines the cost for initial cleaning.
  1. The types of floors you clean are important. I am using a 2000 sq ft home as an example here. Consider the process to provide the service with all wood floors you must sweep and mop whereas, with carpets floors it’s a one step process vacuum only which takes a lot less time.

Number 4 is most important because if you add in, pets and the house rated as a 7 in how dirty it is and it has wood floors that 2000 square feet house will take 1 person 4 ½.

I have always sent at least 2 people to an assignment which turns the above job into a 2 hour and 10-minute job. Bringing more staff means you can clean more homes per day and provide a great customer experience and gain repeat business.

Bedrooms and bathrooms also play a factor in your cleaning estimate but these 4, will help you to identify the key things you need to ask when preparing an estimate for your customer.

 The cost for the above job would be $290.00 for the first cleaning and $180.00 biweekly and $210.00 on a monthly schedule.

Now go and take a bite out of grime!